Premier
Market Presence
The real estate network with the most market share has the most
to offer home buyers and sellers.
The sum total of all RE/MAX momentum, growth and Associate production
over more than a quarter century is reflected in current RE/MAX
market strength.
RE/MAX has already attained Premier Market Presence (PMP) in
area after area across North America and is growing in market share
in regions around the world. The organization has been the top-producing
real estate network in North America for several years and is growing
rapidly in Spain, South Africa, Israel, and other new international
regions.
A measure of business leadership, PMP results from community-minded
high-producing Associates giving superior customer service under
a respected company banner. This formula for building market share
breaks down into the following interdependent components of PMP.
All of them together add up to Premier Market Share
Premier
Customer Satisfaction
The success of the network ultimately depends on each RE/MAX Associate
providing unparalleled satisfaction to each of his or her customers.
Advanced education, technological expertise and experience all translate
into quality customer service. It's because of satisfied customers
that about 70 percent of an average RE/MAX Associate's business
results from repeats and referrals. Those sources of business account
for about 30 percent of other agents' sales activity.
Premier
Community Citizenship
RE/MAX Associates have always been among the leaders in their
communities, devoting time and dollars to countless charities and
local causes. Committed to their own personal charities, RE/MAX
Associates and offices contribute tens of millions of dollars annually
to their respective communities.
At the network level, RE/MAX sponsorship of the Children's Miracle
Network is a prime example of RE/MAX community citizenship. The
RE/MAX network has raised $45.5 million for the charity. Children's
Miracle Network helps seriously ill children through contributions
to local hospitals. Its Annual Broadcast, which airs throughout
North America, regularly generates millions of dollars for kids
in need.
RE/MAX is proud to be a co-sponsor of the National Series Breast
Cancer Survivor Recognition Program at Komen Race for the Cure events.
RE/MAX contributes to racers' "I'm a Survivor" pink tee-shirts,
caps, "In Honor of" and "In Memory of" back-signs,
and program banners for each race. RE/MAX Associates are encouraged
to solicit fund-raising pledges for their own participation in the
events. Corporate representatives host Breast Cancer Survivor Recognition
tents at the races. The Susan G. Komen Breast Cancer Foundation
has raised more than $240 million for research, education, screening
and treatment since 1982. The foundation is best known for its Race
for the Cure events, the world's largest series of 5K runs and fitness
walks.
Premier
Quality Professionals
As a group, RE/MAX Associates lead agents of competing companies
in experience, education and production. They average more than
13 years of real estate experience and-across the network - hold
a higher number of professional designations than agents of any
single competitor. The average RE/MAX Associate out-produces competing
agents three to one.
Premier
Brand Name Awareness
The red, white and blue RE/MAX hot air balloon logo is one of the
most widely recognized trademarks in North American business and
is spreading though out global markets.
Premier
Market Share
The interaction of quality Associates, public recognition of the
RE/MAX name and logo, customer satisfaction and Associate citizenship
result in transactions and leading market share.
|